Commercial, Energy Efficiency, GHG Emissions  -  March 6, 2020

ASOS sees 30% drop in operational emissions

ASOS announced this week that they have reduced operational carbon emissions by 30% since 2015 and reduced customer delivery emissions by 18% thanks to the opening of a fulfillment center in Atlanta, Ga.

The U.K.-based online clothing retailer managed to achieve this carbon reduction despite growing revenue from 1.44 billion British Pounds in 2016 to 2.73 billion British Pounds by prioritizing energy efficiency practices and reducing delivery and packaging emissions.

“In 2015, I signed off a new carbon strategy, ‘Carbon 2020,’ which defined how ASOS, through the delivery of six big ambitions, planned to meet its goal to reduce carbon intensity – grams of carbon dioxide per customer order – every year until 2020,” CEO Nick Beighton said in a statement. “They were broad aims that helped us to define and focus our work on short-term goals. Five years on from the launch of Carbon 2020, we’re incredibly proud to have achieved everything we set out to – with a landmark reduction in carbon intensity per customer order of a staggering 30% since 2015, and consecutive reductions delivered every year since the strategy launched.”